So you’re getting ready to shoot your first commercial! How exciting! Or maybe you’re not going as big. Maybe you’re getting ready to shoot a simple promotional video, go live or make a TikTok/ Reel…
Or maybe you’ve shied away from all of these because your camera shy or worried you won’t know what to say. Don’t fret! Here 3 R’s to help you get on camera ready!
First: Relax Yes, going on camera is not an easy task, especially if it’s not something you’re used to, but it’s not impossible! Take a few deep breaths & shake off the jitters. If it’s recorded and you mess up, that’s okay! Keep doing it over until you get it right. If it’s live and you stumble that’s okay too! You’re human and showing flaws makes you more relatable.
Second: Remember You might have a script to read for your video but the more natural you sound the better. If you don’t have a script jot down key points you want to make sure to mention in the video to keep you on track. Also if this video is about your business, a product you sell or a service you provide , it’s not foreign to you. Flex your knowledge a little and let your audience see your expertise!
Third: Release While we may strive for perfection it’s not always attainable. Get to a point where you’re comfortable with the video and put it out there. You can always go back an improve on what you did but don’t let the revisions keep you from sharing all together.
It’s difficult to manage what’s going one behind the scenes from in front of the camera. If you’re in need of a creative director or project management for your next shoot don’t hesitate to contact me!
I have over a decade of experience in media both in front and behind the camera. I will be happy to make your next commercial or video shoot a success! Schedule a consultation for a creative marketing strategy session today!